Episode 234: Fraser Morrison - Scaling Up A Sales Team
This is episode #234 of The Limitless Podcast with Nick Jonsson, and we are very pleased to warmly welcome Fraser Morrison, the CEO of 1000 Steps, as our special guest today.
In this episode, Fraser shares his comprehensive and well-structured playbook on a critical business challenge: Scaling Up A Sales Team effectively. Whether you are a founder, a revenue leader, or a startup operator, you’ll gain sharp, practical, and actionable insights on how to recruit, train, and empower a sales force that consistently delivers reliable and measurable results over time.
Fraser discusses the common mistakes that most companies tend to make when building a sales team, explains why simply hiring great salespeople alone is not sufficient for long-term success, and outlines how to develop a comprehensive system that fosters consistency in performance, drives sustainable growth over time, and ensures strong accountability throughout every level of the organization.
If you’re preparing for significant growth or find yourself stuck in the chaos of inconsistent results, this episode will provide you with the clarity and strategic guidance necessary to effectively scale your efforts with clear, focused purpose and confident direction.
🎧 Contact Fraser directly to learn more details or to explore potential collaboration opportunities:
LinkedIn: https://www.linkedin.com/in/fraser1000steps/
🎙️ Visit our website for more episodes: https://www.nickjonsson.com/podcast