Ep 15: Daniël-Digital Strategies for Business during COVID

Leadership Conversations Podcast with Nick Jonsson

This is episode #15 of Leadership Conversations: The Untold Secrets of the C-Suite by Nick Jonsson. In this episode, Nick sits down with Daniël Heerkens, the Regional Managing Director of 2Stallions Digital Marketing Agency, to explore valuable insights on building digital resilience. Daniël shares his expertise on implementing strategic digital solutions that enable businesses to not only survive challenging times but truly thrive, especially during periods of crisis such as the COVID-19 pandemic.

Daniël explores in depth how businesses rapidly adapted to an ever-changing world by embracing digital transformation, automating key processes, and significantly enhancing their online presence. These efforts allowed companies to maintain strong customer engagement and ensure operational continuity even amidst uncertainty. Drawing from his first-hand experience helping both SMEs and large multinational corporations successfully navigate these complex transitions, Daniël provides listeners with a clear and practical roadmap for developing robust, future-proof strategies that can withstand evolving market demands.

The discussion highlights how the pandemic significantly accelerated existing trends in remote work, e-commerce, and digital communications, compelling companies to quickly reevaluate and adapt their marketing channels, CRM systems, and overall digital infrastructure to meet new demands. Daniël explains in detail how leveraging data-driven decision-making and adopting agile marketing approaches became absolutely essential for driving sustainable growth and maintaining competitiveness in an increasingly unpredictable and rapidly changing business environment.

Listeners will learn:

  • What digital strategies worked best for businesses during COVID-19

  • How to align online marketing with changing consumer behavior

  • The importance of business agility in the digital age

  • Lessons in leadership from a marketing perspective

This episode is a particularly valuable listen for business owners, marketers, and leaders who are seeking to develop stronger and more effective digital strategies for the future.

Feel free to contact Daniël Heerkens if you are interested in collaborating with him on a project or partnership.

LinkedIn: https://www.linkedin.com/in/danielheerkens/

Visit our website to find more podcast  ⁠⁠⁠⁠⁠⁠https://www.nickjonsson.com/leadership-conversations-the-untold-secrets-of-the-c-suite⁠⁠⁠

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Episode 14: Steve Burson- Growing Your Replacement